Keep The ‘Silly’ Rituals Rolling As The Company Grows -

An Important Throughline for All Businesses

Prag Shah
7 min readSep 15, 2023

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[photo credit VectorFusionArt / Adobe Stock]

The anthropologist and ethnographic researcher, Barbara Myerhoff, quoted, “Rituals are the expressions of the human spirit, seeking meaning and connection in a complex world.”

I have been reflecting on company rituals, traditions, and org culture. The often-labeled “soft…

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Prag Shah

Executive growth & transformation leader in the C-suite of public & private companies AND a photographer, adventure traveler, designer and recreational racer…